Business Development Executive
Core
Business Development Executive driving commerce enablement for CPG brands by connecting media, owned experiences, and retailer touchpoints to measurable sales outcomes.
Role type
Senior IC Business Development Executive (Commerce Enablement)
Builds
Shoppable links, store locators, retailer-connected landing pages, and Anywhere Commerce solutions for CPG brands
Domain
Retail media, digital commerce, ecommerce, shopper marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
outbound prospecting, full-cycle sales, consultative selling, pipeline management, Salesforce proficiency, modern sales engagement tools, media performance metrics understanding, solution storytelling
Preferred skills
prior BDR/SDR experience, familiarity with MikMak/SmartCommerce/Pear, experience selling to ecommerce/retail media teams
Technologies
Salesforce, ZoomInfo, Outreach, Gong, LinkedIn, Microsoft Teams
Responsibilities
Generate and close new brand opportunities within the CPG ecosystem; execute multi-channel outreach strategies; position MikMak-powered solutions; pitch solutions via in-person meetings and virtual presentations; partner with internal teams to support deal success
Seniority
Mid-Senior, hands-on IC