Marketing Manager, South East Asia
Core
Lead the launch and expansion of Netflix ads in South East Asia, developing go-to-market strategies and narratives to position the platform for advertising clients.
Role type
Senior B2B marketing manager (advertising)
Builds
Netflix ads platform presence and campaigns for advertising partners in South East Asia
Domain
Streaming media / Digital advertising
Deliverable
product features
Required skills
B2B marketing strategy, go-to-market planning, creative campaign execution, stakeholder management, data synthesis, event management, cross-functional collaboration
Preferred skills
CTV/OTT/streaming landscape knowledge, entrepreneurial mindset
Technologies
CTV, OTT, streaming platforms
Responsibilities
Develop launch plans and go-to-market strategies for Netflix ads in South East Asia; Synthesize business objectives to define key audiences and activation channels; Collaborate with data analytics teams to enrich value propositions; Develop and execute owned Netflix events and industry engagements; Plan holistic scaled channel strategies; Deliver consistent updates to leadership on successes and challenges.
Seniority
Senior, hands-on IC
