Head of Large & Strategic Accounts - Ads
Core
Scaling PhonePe Ads and building App Partnerships & Endemic Advertising for the Indus Appstore to monetize high-intent transaction and app discovery traffic for large enterprise clients.
Role type
Head of Large & Strategic Accounts (Ads)
Builds
PhonePe Ads revenue streams and Indus Appstore endemic advertising ecosystem
Domain
Fintech, Digital Advertising, App Ecosystems
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
P&L management, Joint Business Planning (JBP), Go-To-Market (GTM) strategy, Programmatic buying, Attribution modeling, C-level relationship management, Team building, 0-to-1 business setup
Preferred skills
Deep knowledge of Indian digital marketing ecosystem, Existing relationships with GroupM/Publicis/IPG
Technologies
Programmatic buying platforms, Attribution modeling tools, App store ecosystems
Responsibilities
Own and deliver annual revenue mandate for large enterprise clients, Establish strategic long-term partnerships with C-level executives, Drive ad adoption across PhonePe Consumer Payments App and Indus Appstore, Define value proposition and pricing strategies for large enterprise clients, Recruit and mentor a world-class sales and account management team
Seniority
Senior, hands-on IC with leadership mandate
