资深移动端营收增长运营 - 国际化广告业务
Core
Design and execute end-to-end marketing campaigns and growth strategies to drive revenue and conversion for international short video ad products.
Role type
Senior revenue growth operations manager (international advertising)
Builds
Global digital marketing platform for ad clients
Domain
Internet advertising, short video, mobile monetization
Deliverable
product features
Required skills
End-to-end GTM campaign execution, Revenue funnel optimization, A/B testing, Data-driven decision making, Cross-functional collaboration, English proficiency
Preferred skills
Short video/social platform monetization experience, AI/automation workflow implementation, Overseas business experience
Technologies
A/B testing frameworks, Data dashboards, AI automation tools
Responsibilities
Plan and launch GTM and常态化 marketing activities; Optimize resource allocation and channel attribution for ROI; Build and manage customer segmentation and incentive frameworks; Establish growth metrics and monitoring systems; Standardize operational workflows using AI and automation.
