宠物行业运营 - 抖音电商
Core
Manage overall operations for the pet category on Douyin E-commerce, driving GMV, product supply, and merchant growth across food, daily necessities, health products, and more.
Role type
Category Operations Manager (Pet E-commerce)
Builds
Douyin E-commerce pet category ecosystem and merchant growth programs
Domain
E-commerce / Pet Industry
Deliverable
product features
Required skills
Category strategy formulation, merchant segmentation and lifecycle management, brand partnership development, supply chain knowledge (OEM/ODM), data-driven performance tracking, new product/merchant onboarding
Preferred skills
Experience building dealer systems from scratch, managing high-end brand pricing and authorization, leading major festival campaigns (Double 11/618)
Responsibilities
Define annual/quarterly/monthly operating strategies and growth paths; Identify category growth opportunities (new categories, trends, price bands); Manage tiered merchant operations (head/mid/tail/new); Deep operate flagship brands to drive category growth; Drive onboarding and cold start of new merchants and products