Product Marketing Manager
Core
Drive go-to-market strategy and execution for new product features and platform capabilities in the cybersecurity space, translating technical depth into clear customer value.
Role type
Product Marketing Manager (B2B SaaS)
Builds
Launch plans, messaging frameworks, sales enablement materials, and market positioning for security products.
Domain
Cybersecurity / B2B SaaS
Deliverable
product features
Required skills
Product launch management, technical-to-customer translation, market research and competitive intelligence, cross-functional collaboration, strategic messaging development, project management
Preferred skills
Experience in cybersecurity or highly regulated industries
Technologies
None explicitly listed
Responsibilities
Own and support end-to-end product launches; Develop and evolve product positioning and messaging; Conduct customer and market research; Create sales enablement materials; Partner cross-functionally with Product, Engineering, and Sales; Monitor competitive activity and market trends
Seniority
Mid-level, hands-on IC