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Product Marketing Lead, GTM - NA ECommerce (Ad-Sales)

San Jose, United States of America💼 Full-time🗓 2026-09-28

Core

Define and execute Go-to-Market strategies to scale adoption of high-impact advertising solutions (specifically TikTok ad products) for different client segments in North America.

Role type

Product Marketing Lead (GTM)

Builds

Advertising solutions and product lifecycle management for e-commerce clients

Domain

Performance advertising / E-commerce

Deliverable

product features

Required skills

Go-to-Market strategy, product lifecycle management, cross-functional collaboration, market trend analysis, revenue growth strategy, stakeholder alignment

Preferred skills

Performance advertising experience, e-commerce scaling experience, global product-led growth initiatives

Technologies

TikTok ad products

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