Sr. Ads Product Marketing Manager
Core
Lead go-to-market strategy and execution for SMB advertisers on the Pinterest Ads platform, combining market insight with cross-functional leadership to drive product adoption and advertiser growth.
Role type
Sr. Ads Product Marketing Manager
Builds
Pinterest Ads Manager product area and SMB advertiser growth
Domain
Digital Advertising / SMB Marketing
Deliverable
product features
Required skills
Market analysis, Go-to-market strategy development, Cross-functional alignment, Opportunity sizing, SMB advertiser needs expertise, Product marketing experience, API-based workflow knowledge
Preferred skills
Experience with Pinterest Ads Manager, Bulk Editor, Merchant tools, Leading independent cross-functional workstreams
Technologies
Ads Manager, Bulk Editor, Merchant tools, API-based workflows
Responsibilities
Lead self-directed customer and market analysis, Aggregate insights across teams to build advertiser empathy, Define needs-based partner segmentation, Develop and execute comprehensive GTM marketing strategies, Evaluate milestones and drive project action
Seniority
Senior, hands-on IC
