Brand Partnership Manager - Healthcare
Core
Act as a trusted advisor to enterprise Healthcare clients, shaping long-term commercial strategy and unlocking full-funnel growth for TikTok For Business.
Role type
Senior Client Lead / Brand Partnership Manager
Builds
Integrated marketing solutions for enterprise Healthcare accounts
Domain
Digital Advertising / Healthcare Industry
Required skills
Strategic account management, Joint Business Planning (JBP), revenue target delivery, cross-functional collaboration, pipeline management, commercial acumen, data-driven proposal development
Preferred skills
Healthcare brand experience, multi-brand portfolio management, industry trend analysis, consumer behavior insights
Technologies
TikTok For Business platform, digital media advertising tools, performance measurement metrics
Responsibilities
Own and grow a portfolio of strategic Healthcare accounts; Drive Joint Business Planning (JBP) at account level; Deliver against quarterly and annual revenue targets; Identify incremental growth opportunities across brands and categories; Develop insight-led proposals leveraging internal data and competitive benchmarks; Partner with cross-functional teams to deliver integrated solutions.
Seniority
Senior, hands-on IC