商业化品牌行业策略(规模化增长)-国际化
Core
Analyze international SME industry growth opportunities and design advertising product solutions to increase commercial ad revenue and client count.
Role type
Senior Industry Strategy & Growth Manager (International Brand Advertising)
Builds
International brand advertising product solutions and GTM strategies
Domain
Digital Advertising / International Business
Deliverable
product features
Required skills
Industry insight, market research, data analysis, business judgment, product exploration, cross-functional resource coordination, project management, A/B testing, English communication
Preferred skills
Experience with AI-driven scaling scenarios, international brand advertising products, English proficiency (IELTS 7+/TOEFL 100+)
Technologies
Data analysis tools
Responsibilities
Conduct industry research to identify growth opportunities for international SMEs; Formulate and execute GTM strategies for key brand advertising products; Lead end-to-end project execution including planning, resource mobilization, and post-project review; Optimize product solutions based on customer feedback and experimental metrics.
