飞书行业内容营销（TO B） - 飞书商业化
Core
Form automotive industry thought leadership, craft compelling narratives from customer cases, and produce multi-format content (speeches, PPTs, videos, articles) to promote Feishu's value to enterprise clients.
Role type
Senior B2B Industry Content Marketing Manager (Automotive)
Builds
Industry thought leadership content, customer success stories, and marketing assets for Feishu's automotive vertical.
Domain
Automotive industry + B2B SaaS marketing
Deliverable
product features
Required skills
Automotive industry expertise, AI tool proficiency, content strategy, case study synthesis, multi-format content creation, cross-functional collaboration
Preferred skills
Advanced manufacturing client experience, prior sales/BD/CSM roles
Technologies
AI tools, Feishu (Lark)
Responsibilities
Conduct deep industry research on automotive digital transformation, extract common patterns from customer cases to form industry viewpoints, organize and present these insights across various channels and formats.
Seniority
Senior, hands-on IC