Measurement Partner (Third-Party Associate)
Core
Advancing TikTok's measurement agenda by designing strategies, delivering advanced analytical projects, and advising advertisers on media effectiveness and budget allocation.
Role type
Senior IC measurement consultant (advertising analytics)
Builds
Measurement strategies, learning agendas, and custom studies for advertisers and agencies
Domain
Digital advertising, media measurement, marketing analytics
Required skills
Digital advertising expertise, media measurement methodologies, data-to-strategy translation, external stakeholder management, project management, storytelling
Preferred skills
Quantitative research, experimentation, attribution, lift studies, MMM, advertising ecosystem familiarity
Responsibilities
Drive adoption of measurement solutions, develop tailored strategies for clients, implement end-to-end measurement plans, advise on media effectiveness, lead custom analytical studies, translate data into recommendations, partner with cross-functional teams, build scalable frameworks, synthesize feedback for product strategy, represent market perspective to stakeholders, contribute to thought leadership
Seniority
Senior, hands-on IC
