Business Analyst, Monetization
Core
Business analysis of TikTok monetization products, evaluating business health, identifying risks and opportunities, and designing metrics frameworks to drive revenue growth.
Role type
Senior Business Analyst (Monetization)
Builds
Data-informed decision-making frameworks and strategic business development plans for TikTok's commercial products.
Domain
Social Media / Digital Advertising
Deliverable
dashboards & analysis
Required skills
Statistical analysis, quantitative attribution, SQL/Hive, R/Python, data visualization, business logic integration
Preferred skills
Digital advertising experience, entrepreneurial mindset, original thinking
Responsibilities
Evaluate business health and identify risks/opportunities globally; Design comprehensive metrics frameworks; Participate in business goal setting and direction decisions; Collaborate with PM, engineering, and sales teams to deliver research results.
Seniority
Senior, hands-on IC