国际化商业产品经理-电商广告搜推流量策略
Core
Responsible for monetizing e-commerce search traffic (comprehensive search & in-store search) by expanding traffic scale and improving monetization efficiency through traffic growth, inventory expansion, format optimization, and user journey design.
Role type
Senior International Commercial Product Manager (Search & Recommendation)
Builds
E-commerce search advertising products and traffic monetization solutions
Domain
E-commerce / Digital Advertising / Search Technology
Deliverable
product features
Required skills
Monetization strategy, Search traffic analysis, Product planning, Cross-functional project management, Data analysis, User experience optimization
Preferred skills
Experience with auction or search advertising, Market analysis, Competitive analysis, KPI definition, International business context
Technologies
Search algorithms, Ad inventory systems, User behavior analytics