Principal Product Manager
Core
Define and drive product strategy for a portfolio of non-Search inventory initiatives, translating business opportunities into clear customer problems, product bets, success metrics, and execution plans.
Role type
Principal Product Manager (Advertising & Marketplace)
Builds
Scalable inventory products and measurement capabilities that improve yield, quality, relevance, and advertiser confidence.
Domain
Digital advertising, monetization, marketplace economics, and media marketplaces.
Deliverable
product features
Required skills
Product strategy definition, roadmap prioritization, requirements development, cross-functional partnership, data-driven decision making, experimentation design, stakeholder influence, technical fluency in platform architecture and APIs, ambiguity management.
Preferred skills
Experience with yield optimization, brand safety, campaign management, privacy/security considerations, machine learning-driven product experiences.
Technologies
Platform architecture, APIs, data pipelines, experimentation systems.
Responsibilities
Lead product discovery across advertisers, agencies, internal sales teams, surface owners, and engineering partners; Develop crisp product requirements, roadmap priorities, launch plans, and tradeoff recommendations; Partner with engineering, data science, and design to ship scalable inventory products; Use data, experimentation, customer feedback, and marketplace signals to evaluate product performance and make prioritization decisions.
Seniority
Principal, strategy & mentorship
