资深市场营销经理(渠道与生态方向) - 飞书商业化
Core
Lead regional channel marketing planning and execution for Feishu's commercialization, driving partner self-expansion and converting opportunities through industry-specific events and strategies.
Role type
Senior Channel Marketing Manager (SaaS/Enterprise Services)
Builds
Regional channel marketing plans, partner enablement programs, and event-driven sales pipelines for Feishu products.
Domain
Enterprise Software (SaaS) / Channel Sales / Go-to-Market
Required skills
Channel marketing strategy, Partner enablement, Event planning & execution, MDF management, Data-driven decision making, SOP creation, Stakeholder management, Business acumen, AI tool proficiency, Cross-functional collaboration
Preferred skills
SaaS/Enterprise service background, Team or project management experience, Offline event experience, Industry association partnerships, Structured knowledge output
Technologies
Feishu (Lark) platform, AI tools, CRM systems, Marketing automation platforms
Responsibilities
Develop and execute regional channel marketing plans aligned with business goals; Design and deliver partner enablement programs to shift partners from reliance on原厂 resources to autonomous acquisition; Manage end-to-end regional marketing events and track conversion results; Create and maintain reusable marketing SOPs and asset libraries for channel managers and partners.
Seniority
Senior, hands-on IC with team/project leadership potential