商家运营(运动潮奢)-TikTok Shop
Core
Identify and recruit high-potential brands in sports, outdoor, footwear, bags, jewelry, and luxury collectibles for TikTok Shop; develop merchant product strategies and drive sales via shelf and content channels (short video, live streaming).
Role type
Senior merchant operations manager (cross-border e-commerce)
Builds
Merchant product catalogs and sales campaigns for TikTok Shop
Domain
Cross-border e-commerce / Sports & Luxury goods
Required skills
Brand recruitment, product strategy, cross-border e-commerce operations, live streaming management, quantitative analysis, project management, stakeholder coordination
Preferred skills
Content marketing expertise, international market experience, fluent English, luxury goods domain knowledge
Technologies
TikTok Shop platform, live streaming tools, data analytics platforms
Responsibilities
Recruit and onboard brands in specific categories; define merchant product assortments and hit-item strategies; manage merchant performance across shelf and content channels; analyze data to optimize project outcomes and efficiency.
Seniority
Senior, hands-on IC