Manager, Trade Marketing
Core
Lead creative strategy and activation for Red Bull's On Premise channel, developing marketing tools, content, and campaigns to position the brand as #1 in bars, restaurants, and festivals.
Role type
Manager, Trade Marketing
Builds
Turn-key marketing programs, digital poster content, and internal communication platforms for the On Premise channel
Domain
Consumer Goods / Trade Marketing
Deliverable
product features
Required skills
Strategic planning, project management, budget management, cross-functional collaboration, vendor management, process optimization
Preferred skills
Creative direction, stakeholder alignment, knowledge sharing, agency partnership management
Technologies
Microsoft Excel, PowerPoint, Illustrator
Responsibilities
Lead creative development and brand consistency for On Premise channels; oversee content and campaign execution; manage trade marketing budget and annual business planning; build relationships with agencies and vendors; optimize marketing tool development processes.
Seniority
Manager, strategic execution