Manager Markets & Channels Development - Too Faced
Core
Develops tailor-made trade marketing and channel activation plans for key retail partners to drive commercial growth and sell-out acceleration.
Role type
Manager, Markets & Channels Development
Builds
Trade marketing plans, channel activation strategies, launch toolkits, and omnichannel execution for retail partners.
Domain
Beauty & Cosmetics / Retail Trade Marketing
Deliverable
product features
Required skills
Trade marketing planning, channel activation strategy, GTM execution, performance tracking, cross-functional coordination, data analysis, launch readiness management
Preferred skills
Digital/social media knowledge, emerging trends awareness, additional languages
Technologies
CRM, digital channels, social media, earned media
Responsibilities
Support development and rollout of retailer-specific trade marketing plans; Contribute to channel-differentiated activation plans; Adapt priorities into commercially relevant GTM executions; Support preparation of launch toolkits and trade decks; Work with senior commercial managers and Key Account teams to ensure coherent execution; Support implementation of Paid, Owned, and Earned activations; Assist in shaping consumer journeys by channel; Support execution of sampling, CRM, and media activations; Support performance monitoring by tracking launch results and benchmarking sell-out; Partner with Demand Planning and Supply teams for launch readiness; Coordinate with Visual Merchandising and creative teams for material delivery.
Seniority
Manager, hands-on execution & coordination