Senior Product Manager, Media Performance (m/w/d) – German speaker
Core
Senior Product Manager responsible for developing and evolving Media Measurement products, translating market and customer needs into product strategy and roadmap for Reach & Frequency, Sales Lift, and Brand Lift solutions.
Role type
Senior Product Manager (Media Measurement)
Builds
Scalable media measurement product solutions for client delivery
Domain
Media Measurement, AdTech, Market Research
Deliverable
production ML models
Required skills
Product strategy and roadmap development, Media measurement expertise (Reach/Frequency, Attribution, Sales Lift, Brand Lift), Customer and market discovery, Cross-functional delivery leadership, Data fusion and modeling understanding, Analytics and technology architecture
Preferred skills
Statistics and modeling, Data fusion, Calibration, Imputation, Data harmonization, R and Python, AI-based approaches
Technologies
R, Python, AI tools
Responsibilities
Develop product strategy and roadmap, Identify customer problems and market trends, Translate requirements into product concepts, Lead cross-functional product development, Develop measurement solutions for specific metrics, Define success criteria and validate products, Communicate product vision and roadmap to stakeholders
Seniority
Senior, hands-on IC
