Admissions/Marketing Director
Core
Strategic leadership for marketing and sales functions of a senior living facility, focusing on building referral relationships and managing admissions.
Role type
Admissions/Marketing Director
Builds
Referral pipeline from physicians and community groups; admission intake for residents
Domain
Senior living / Healthcare
Required skills
Sales and marketing experience, relationship building with physicians and community resources, inquiry call processing, marketing presentation delivery, organizational skills, regulatory compliance knowledge
Preferred skills
Healthcare community relations experience, formal sales training, Bachelor's degree in Business or Marketing
Technologies
Sales tracking systems
Responsibilities
Establish and maintain relationships with physicians, discharge planners, and community leaders; process inquiry calls from hospitals and families; conduct marketing presentations to community groups; monitor inquiry and census trends; prepare monthly sales reports