Marketing Manager (New Restaurant Openings)
Core
Lead end-to-end marketing strategy and execution for 30-40 new restaurant openings annually, including community activation, talent management, and logistics.
Role type
Senior Marketing Manager (New Restaurant Openings)
Builds
New restaurant openings, community activations, and brand engagement programs
Domain
QSR / Hospitality / Restaurant
Deliverable
product features
Required skills
Local area marketing, experiential marketing, event management, project management, digital marketing, social media marketing, community relations, talent management, logistics coordination
Preferred skills
QSR/retail/hospitality experience, franchise ownership interest
Technologies
None stated
Responsibilities
Develop 120-day marketing plans for new openings, build relationships with local communities and businesses, execute crew engagement and fan activation programs, design bespoke activation concepts, recruit and manage activation talent, coordinate marketing logistics, report on opening activity, lead national GYG activations and sponsorships, manage 2 Marketing Coordinators
Seniority
Senior, hands-on IC with people management