Director of Marketing and Communications - Fairmont Agra
Core
Develop and execute comprehensive marketing and communications strategies to enhance brand visibility and drive revenue growth for a luxury hotel property.
Role type
Director of Marketing and Communications
Builds
Brand positioning, digital marketing campaigns, public relations activities, and promotional programs for a luxury hotel.
Domain
Luxury hospitality
Required skills
Strategic marketing planning, team leadership, digital marketing management, public relations, market analysis, budget management, ROI tracking, content strategy, event marketing, partnership development, data analytics, crisis communications.
Preferred skills
Master's degree in Marketing/Communications/Business, experience with luxury hospitality brands, marketing automation proficiency, CRM expertise, event marketing background, content creation skills, travel industry partnership knowledge, digital marketing certification.
Technologies
Digital marketing platforms, marketing analytics tools, marketing automation platforms, CRM systems.
Responsibilities
Lead the marketing team, manage digital marketing (website, social media, email, ads), oversee brand positioning, manage PR and crisis communications, conduct market analysis, manage marketing budgets, create promotional campaigns, collaborate with sales/operations, establish strategic partnerships, analyze marketing metrics, manage event marketing, oversee internal communications, develop content strategy.
Seniority
Director, strategic leadership & team management