Director of Sales & Marketing
Core
Lead the hotel's sales and marketing strategy to achieve budgeted revenue and commercial targets across corporate, leisure, conferencing, groups, and events segments.
Role type
Director of Sales & Marketing
Builds
Revenue performance and business growth for a 183-room hotel in Melbourne, Australia
Domain
Hospitality / Hotel Management
Required skills
Corporate sales, hotel distribution, e-commerce, digital marketing, budget management, strategic business planning, team leadership, market analysis, negotiation, presentation
Preferred skills
Experience in conference and events market, developing business relationships, delivering revenue growth
Technologies
E-commerce platforms, digital marketing tools, revenue management systems
Responsibilities
Lead and execute sales and marketing strategy, develop relationships with corporate clients and industry partners, identify and convert new business opportunities, collaborate with Revenue Management to optimize pricing and market share, drive digital marketing and brand positioning initiatives, analyze market trends and sales performance, develop strategic marketing campaigns, lead and coach the Sales & Marketing team, partner with hotel departments to deliver guest experience, manage departmental budgets and reporting
Seniority
Director, strategic leadership & team management