Senior Staff Product Marketing Specialist (MCU/MPU and automotive experience required)
Core
Regional Product Marketing Specialist responsible for go-to-market strategy, execution, and growth of MCU/MPU/Connectivity portfolio in a specific territory, acting as the 'Voice of the Region' to influence product roadmap based on local market dynamics.
Role type
Senior Staff Product Marketing Specialist (Regional)
Builds
Regional revenue and design-win targets for MCU/MPU/Connectivity portfolio
Domain
Semiconductor (MCU/MPU/Connectivity), Automotive, Industrial, IoT
Required skills
P&L management, Strategic Marketing, Technical Marketing, Business development, Semiconductor cost structures, Microcontroller architectures, Connectivity Technology, Embedded software ecosystems, Supply chain dynamics
Preferred skills
MBA, Master's degree in EE/Computer Engineering
Technologies
ARM Cortex, RISC-V, WiFi, Bluetooth, NFC
Responsibilities
Identify high-potential customers and manage the Design-In to Design-Win pipeline; Execute regional seminars, tech days, and trade shows; Collaborate with sales and distribution partners to build a support ecosystem; Adapt global GTM strategy to local market dynamics; Collect regional requirements and influence global product roadmap; Monitor competitor activities and pricing in the local market.
Seniority
Senior Staff, Regional General Manager level
