Regional CRM, Paid Media, SEA & Website Owner - Assistant Manager
Core
Leading execution of CRM, Paid Media, and SEA activities to drive user acquisition, engagement, retention, and business growth while ensuring alignment with global standards.
Role type
Assistant Manager, Regional Marketing (CRM, Paid Media, SEA)
Builds
Integrated and data-driven marketing activities across the region
Domain
Automotive/Industrial Technology Marketing
Required skills
Campaign planning, Budget allocation, Performance optimization, Data analysis, Stakeholder management, Marketing technology implementation, Reporting, Testing and innovation, Influencer marketing
Preferred skills
MBA, Strategic thinking, Creative skills, Agility
Technologies
Customer Data Platform, Marketing Technology, Tracking tools, Attribution tools
Responsibilities
Manage campaign media buy/SEA/CRM planning and budget allocation, Collaborate with countries and global teams to optimize campaigns, Analyze performance and identify optimization opportunities, Support marketing technology and reporting implementation, Drive continuous improvement through testing and innovation
Seniority
Mid-level Manager (5-8 years experience)