Insights & Outreach Specialist, Strategic Analytics & Insights
Core
Develop insight-led stories using NIQ data and internal materials to support sales teams in creating relevant client conversations and driving commercial growth across Western Europe.
Role type
Strategic Analytics & Insights Specialist (Sales Enablement)
Builds
Client-facing content, presentations, one-pagers, case studies, and outreach messaging for sales teams.
Domain
Consumer Intelligence / Market Research / B2B Sales Enablement
Deliverable
product features
Required skills
Analytical thinking, Storytelling, Content creation, Campaign coordination, Stakeholder collaboration, Microsoft Office Suite (PowerPoint, Excel, Word, Outlook)
Preferred skills
FMCG experience, CRM/Marketing automation knowledge, Event/webinar support, Power BI, Generative AI tools, NielsenIQ data expertise
Responsibilities
Research and develop insight-led stories; Create and adapt client-facing content; Support targeted email campaigns and account-based outreach; Coordinate client events and webinars; Maintain sales content library; Collaborate across teams to improve processes.