Retail Media Manager
Core
Lead the growth of Retail Media Ads business in Chile, developing commercial strategy, team, and relationships with key CPG and agency partners.
Role type
Senior Retail Media Manager (Commercial Leadership)
Builds
Retail Media advertising solutions and measurement capabilities for CPGs and agencies within the PedidosYa ecosystem
Domain
Retail Media, Digital Advertising, Quick Commerce, CPG Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Strategic vision, commercial leadership, CPG and agency relationship management, digital marketing and performance advertising, business growth strategies, data and audience insights, team leadership
Preferred skills
Experience in Retail Media, C-Level client development, new business development, advertising technologies
Responsibilities
Lead a commercial Retail Media team and develop high-level talent; Own revenue and growth objectives for Ads in Chile; Build long-term strategic relationships with CPGs and media agencies; Develop Joint Business Plans integrating media, data, and commercial opportunities; Identify new opportunities to increase partner advertising investment; Transform behavioral and purchase data into actionable insights for brands; Collaborate with Market, Quick Commerce, Marketing, Commercial, Operations, Product & Insights teams; Drive new solutions and measurement capabilities to demonstrate Retail Media impact
Seniority
Senior, hands-on IC with leadership responsibilities