Field Sales Insight Manager
Core
Develop and deliver strategic insights to shape the long-term future of the Impulse channel, driving commercial growth and enhancing channel performance through data-driven analysis and storytelling.
Role type
Senior IC strategic insight manager (sales channel)
Builds
Strategic channel plans, performance dashboards, and data visualization tools for the Impulse sales channel
Domain
FMCG / Energy Drink / Field Sales
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
strategic channel analysis, data storytelling, stakeholder management, target setting, KPI definition, forecasting, agency management, data visualization, performance coaching
Preferred skills
experience in agency/retailer/manufacturer insight roles, managing multiple data sources, influencing senior leadership
Technologies
internal data systems, external data sources, data visualization tools
Responsibilities
Conduct regular channel analysis to identify emerging opportunities and course-correct strategies; deliver comprehensive monthly strategic reviews and recommendations; manage agency partners to ensure alignment with business objectives and target delivery; present strategic insight proposals to senior leadership; lead monthly performance reviews and coach National Sales Managers on interpreting results; build insight systems and data visualization tools to enable timely decision-making.
Seniority
Senior, hands-on IC with strategic ownership