Industry Marketing Manager NORAM
Core
Develop and execute marketing strategies and content for specific industry customer segments within the Water Tech division to drive commercial growth in North America.
Role type
Industry Marketing Manager
Builds
Targeted messaging, case studies, videos, nurture campaigns, social media content, and event materials for B2B water technology customers.
Domain
Water technology / Environmental services
Deliverable
product features
Required skills
B2B marketing strategy, technical concept translation, data analysis for insights, event planning, content creation, stakeholder collaboration
Preferred skills
Water or environmental services industry experience, social media strategy for B2B, webinar/seminar execution
Technologies
None explicitly stated
Responsibilities
Analyze assigned markets to establish win strategies, translate technical ideas into concise customer-focused content, measure and report marketing tactic impact, lead development of marketing plans aligned with growth strategy, collaborate with commercial teams on value propositions.
Seniority
Mid-level (4+ years preferred)