Field Marketing Manager, Queensland
Core
Develop and execute regional marketing strategies for Red Bull in Queensland, focusing on consumer insights, brand image, and in-market execution to drive commercial outcomes.
Role type
Senior Field Marketing Manager (Regional)
Builds
Regional brand visibility, consumer engagement, and distribution growth through events, activations, and university channel programs.
Domain
Consumer Packaged Goods (Energy Drinks) / Sports & Events Marketing
Deliverable
product features
Required skills
Regional marketing strategy, consumer and competitor insights, event management, team leadership, budget planning, stakeholder relationship management, logistics coordination
Preferred skills
University channel experience, casual workforce management, Red Bull athlete activation experience
Technologies
N/A
Responsibilities
Develop regional marketing strategy aligned with national priorities; partner with Sales to drive distribution growth; manage regional budget and operational efficiencies; recruit, train, and coach a high-performing team; execute premium field activations and events; build relationships with key opinion leaders and community networks.
Seniority
Senior, hands-on IC with people management responsibilities