Manager, Global Media
Core
Lead development, activation, and performance optimization of global media strategy for assigned toy and entertainment categories.
Role type
Manager, Global Media (Category-level execution & governance)
Builds
Global media plans and campaign activations for assigned categories
Domain
Marketing / Media Buying / Toy & Entertainment Industry
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
media planning, agency management, performance optimization, data analysis, cross-functional collaboration, execution discipline
Preferred skills
experience with global frameworks, testing and learning agendas, innovation pilots
Technologies
N/A
Responsibilities
Lead development and governance of global media strategy; own day-to-day media planning and agency oversight; monitor campaign performance and drive in-flight optimization; partner with Global Brand teams and internal stakeholders
Seniority
Manager, hands-on IC