Brand Manager - LEAD NL ( M/F/H )
Core
Lead brand-building initiatives and locally relevant campaigns for the Dutch market, translating global strategy into actionable activations.
Role type
Senior Brand Manager (Market Lead)
Builds
Brand campaigns, activations, and long-term brand-building initiatives for the Dutch market.
Domain
Marketing / Brand Management / Consumer Goods
Deliverable
product features
Required skills
Brand strategy development, campaign management, stakeholder management, agency management, budget management, KPI tracking, market research analysis, creative direction
Preferred skills
Experience in complex international corporate environments, connecting brand strategy to commercial objectives
Technologies
None stated
Responsibilities
Develop and implement brand campaigns and activations for the Dutch market; Translate overarching brand strategy into locally relevant plans; Use customer insights and competitor research to optimize performance; Lead creative development and manage agency relationships; Manage campaign budgets, KPIs, and timelines; Present recommendations to senior management.
Seniority
Senior, hands-on IC