Digital Creative Lead
Core
Lead strategic vision for high-impact creative campaigns and brand projects across multiple global markets, bridging audience insights with business goals to drive performance-driven content execution.
Role type
Senior Creative Strategy Lead
Builds
Scalable frameworks for systematic campaign planning and high-performing creative briefs for multimedia production.
Domain
Digital marketing, brand strategy, live entertainment
Deliverable
product features
Required skills
360º campaign conceptualization, strategic planning, cross-functional leadership, analytical skills, campaign performance evaluation
Preferred skills
Experience in fast-paced in-house or agency environments, mentoring team members
Technologies
None explicitly stated
Responsibilities
Own end-to-end development of creative 360 strategies; Translate strategic insights into high-performing briefs; Collaborate with design and video teams; Manage core internal and external stakeholder relationships; Design and implement scalable methodologies for campaign planning; Lead creative ideation sessions and strategic workshops; Evaluate campaign performance and optimize based on analytics
Seniority
Senior, hands-on IC with strategic leadership
