Product Manager Senior
Core
Develop and execute Trade Marketing strategies to drive sustainable growth for assigned channels, connecting Marketing, Sales, and market needs with a focus on growth, profitability, and commercial excellence.
Role type
Senior Product Manager (Trade Marketing)
Builds
Trade marketing plans, promotional strategies, product launches, and channel optimization initiatives for B2B industrial tools and construction technologies.
Domain
Industrial tools and construction technologies (B2B)
Deliverable
product features
Required skills
Trade Marketing strategy, channel distribution management, retail dynamics, product launch coordination, pricing strategy, market analysis, sales KPI monitoring, stakeholder management
Preferred skills
Engineering/Industrial/Management degree, experience in promotions and assortment management, advanced English
Technologies
None stated
Responsibilities
Develop and implement Trade Marketing plans by channel and client; Plan and execute promotional strategies including price promotions and combos; Ensure excellence in product launches; Optimize product mix and assortment by channel; Define pricing strategy and positioning; Generate market insights and transform analysis into action plans; Monitor sales KPIs and channel performance; Manage stakeholders in Sales and Marketing
Seniority
Senior, hands-on IC