Brands Ads Lead
Core
Strategic owner of retail media advertising business, managing relationships with media agencies and brands to drive revenue growth and campaign performance.
Role type
Senior Media Manager / Retail Media Lead
Builds
Always-on brand advertising campaigns and retail media solutions
Domain
Retail Media / Digital Advertising / FMCG
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
digital advertising strategy, media buying, retail media expertise, commercial acumen, campaign analytics, revenue planning, stakeholder management, cross-functional collaboration
Preferred skills
FMCG vertical experience, upper and lower funnel marketing knowledge, bundled solution pitching
Technologies
campaign analytics tools, forecasting platforms, retail media platforms
Responsibilities
Own strategy and execution of Ads business with media agencies and brands; Build and nurture strategic relationships ensuring recurring investment; Use data to demonstrate campaign impact and unlock incremental budgets; Shape vision for always-on campaign execution; Work cross-functionally with commercial, tech, and central Ads teams; Act as thought partner advising brands on retail media strategy
Seniority
Senior, hands-on IC