Sr Field Representative
Core
Ensure excellence in execution at the sales point to drive sell-out, visibility, and availability of products for Mattel's toy and consumer goods portfolio.
Role type
Senior Field Representative (Consumer Products)
Builds
Trade marketing actions, planogram implementations, and market insights for retail partners across LATAM.
Domain
Consumer Products / Retail / Toys
Deliverable
product features
Required skills
Planogram implementation, store negotiation, data analysis, territory management, training, audit execution, route planning
Preferred skills
Seasonality management, cross-functional collaboration, adaptability to store realities
Technologies
Excel, BI tools
Responsibilities
Monitor On-Shelf Availability (OSA) and stock levels; Negotiate space and visibility benefits with store managers; Conduct execution audits and validate pricing/promotions; Implement trade campaigns and train store/promoter teams; Plan efficient territory routes; Analyze sales and coverage data to generate insights.
Seniority
Senior, hands-on IC