Growth Marketing Manager (F/M/NB)
Core
Define and pilot Growth Marketing strategies for Rainbow Six Siege to improve marketing performance, maximize incrementality, and strengthen acquisition, reactivation, and monetization effectiveness.
Role type
Growth Marketing Manager (Gaming)
Builds
Growth strategies, test roadmaps, and actionable recommendations for a live-service competitive multiplayer game
Domain
Gaming / Live-service competitive multiplayer
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Growth marketing strategy, marketing measurement & analytics, A/B testing & experimentation, data synthesis for decision-making, digital analytics tools, cross-functional stakeholder alignment, player lifecycle & audience segmentation, strategic planning & execution
Preferred skills
Gaming industry experience, competitive multiplayer game ecosystem knowledge, external partner management
Technologies
Google Analytics, Adobe Analytics
Responsibilities
Define growth marketing strategies aligned with business priorities; design measurement frameworks and test roadmaps to assess campaign incrementality; analyze player behaviors and audience insights to recommend optimizations for Brand and Media teams; collaborate with Analytics, CRM, and Product teams to translate data into actionable marketing recommendations; identify growth opportunities from competitive benchmarks and platform innovations.
Seniority
Mid-level, hands-on IC
