Event Sales Manager
Core
Generates top-line catering revenue for the property by maximizing revenue potential and up-selling additional events/amenities to clients.
Role type
Senior IC event sales manager
Builds
Catering events, meetings, and conferences for local and national markets
Domain
Hospitality + Event Sales
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Outside sales prospecting, site tour management, trade show representation, gap period analysis, contract creation, financial reconciliation, data entry, negotiation, sales strategy development, group sales process management, training delivery, financial statement analysis, market data analysis
Preferred skills
Bachelor's degree, extensive knowledge of selling strategies, ability to develop and deliver training, analytical problem solving, time management, conflict management, computer proficiency (accounting programs, MS Office)
Technologies
Industry standard data management systems, accounting programs, Microsoft Word, Excel, Outlook
Responsibilities
Build client base through outside sales calls, prospecting, direct mail, networking, and referrals; Conduct site tours and represent the hotel at trade shows and business events; Identify gap periods and recommend targeted sales & marketing plans; Achieve budgeted revenue and booking goals; Prepare monthly reports including pace reports, sales inquiries, and action plans; Manage the entire sales process from client inquiry to payment and follow-up; Maximize profit and optimize space through sales in accordance with established pricing models; Coordinate with DOS to ensure profitable bookings; Maintain financial responsibilities including tracking A/R and reconciling BEOs; Enter event data into industry standard data management systems
Seniority
Senior, hands-on IC