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Event Sales Manager, Live Events

Toronto, ON, ca💼 Full-time🗓 2026-08-26 → 2026-09-26

Core

Lead executive sales discussions and coach a team of Sales Representatives to achieve event sponsorship revenue goals for the Toronto Star Live Events portfolio.

Role type

Senior IC sales manager (event sponsorship)

Builds

Event sponsorship packages and strategic client partnerships for live events

Domain

Media publishing and live events

Deliverable

production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work

Required skills

[event sponsorship sales], [B2B partnership development], [team leadership/coaching], [C-suite client engagement], [revenue goal accountability], [pipeline management], [CRM proficiency], [strategic pitch development]

Preferred skills

[media sales experience], [live events industry experience], [network of senior marketing contacts in Toronto/GTA]

Technologies

Salesforce, HubSpot

Responsibilities

[Collaborate on annual commercial planning and pricing strategy], [Track team performance and mitigate revenue risks], [Join client meetings to advance deals], [Coach reps on sales strategy and objection handling], [Develop and refine sponsorship packages], [Manage senior-level client relationships]

Seniority

Senior, hands-on IC with team leadership

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