Sr. Specialist Marketing CRM
Core
Own and implement country-level CRM campaigns for talabat, focusing on customer lifecycle management and performance optimization.
Role type
Senior Specialist, Performance Marketing (CRM)
Builds
CRM campaigns and customer lifecycle flows for food delivery markets
Domain
Food delivery / E-commerce
Required skills
CRM campaign management, data analysis, budget forecasting, hypothesis formulation, Excel proficiency, campaign performance monitoring
Preferred skills
Braze or similar CRM tools, Arabic language fluency
Technologies
Braze, Excel
Responsibilities
Ideate CRM campaigns around the customer lifecycle, coordinate campaign launches with ops teams, monitor and optimize campaign performance and ROI, forecast and manage campaign budgets, create performance visibility for local teams
Seniority
Senior, hands-on IC
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