Campaign Analyst
Core
Data-driven Campaign Analyst building analytical tooling, dashboards, and data models to optimize customer retention campaigns and translate insights into actionable experiments.
Role type
Mid-level data analyst (marketing intelligence)
Builds
Analytical tooling, dashboards, and data models for campaign performance
Domain
Food & Beverage / Customer Retention
Deliverable
dashboards & analysis
Required skills
SQL, dbt, Data Studio, A/B testing, hypothesis-driven experimentation, data modeling, commercial sense
Preferred skills
AI tools usage, experience with holdout tests
Technologies
SQL, dbt, Data Studio
Responsibilities
Analyze campaign impact and improve future strategies; build and maintain data models and dashboards; determine campaign content, channels, and target audiences; run experiment agendas to test hypotheses.
Seniority
Mid-level, hands-on IC