Media Effectiveness Development Lead

Bezons, 95, fr💼 Full-time💰 $66,300–$89,702🗓 2026-08-19 → 2026-09-25

Core

Drive revenue growth and strengthen client relationships for NielsenIQ's Marketing Effectiveness business by positioning MMM and Media Experiments solutions.

Role type

Senior Practice Area Expert (Sales & Business Development)

Builds

Marketing Effectiveness solutions (MMM and Media Experiments) for consumer intelligence clients

Domain

Consumer Intelligence / Media Analytics / Marketing Research

Deliverable

client delivery

Required skills

consultative selling, solution positioning, navigating complex sales cycles, RFP/RFI response development, thought leadership, stakeholder influence, business development

Preferred skills

experience presenting at industry events, knowledge of other EU languages

Technologies

NielsenIQ platforms, sales tools

Responsibilities

Identify and activate opportunities to grow MMM and Media Experiments adoption; prepare high-value responses to RFIs and RFPs; champion solutions through thought leadership and content; share knowledge and best practices across teams

Seniority

Senior, hands-on IC

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About NielsenIQ

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help retailers around the world understand what’s happening now, what’s happening next, and how to best act on this knowled