IN_Bosch Rexroth India_Assistant Manager / Deputy Manager_Marketing
Core
Lead planning and execution of company events, exhibitions, and trade fairs while managing digital marketing, social media, and brand storytelling for industrial automation solutions.
Role type
Assistant Manager / Deputy Manager, Marketing
Builds
Integrated content calendars, digital communication plans, branded merchandise, and high-quality audio/video success stories for Bosch Rexroth's industrial products.
Domain
Industrial Automation, Hydraulics, Drive and Control Technologies
Required skills
Event and exhibition management, Market research and industry studies, Social media management, Digital content creation, Brand consistency management, Marketing KPI monitoring, AI and Generative Engine Optimization (GEO) usage, Marketing automation, Project management
Preferred skills
Industrial marketing expertise (hydraulics/automation), SEO/GEO and digital analytics proficiency, AI tool integration for content optimization, Technical storytelling ability
Technologies
LinkedIn, X, YouTube, Marketing Automation tools, ctrlX AUTOMATION, IoT gateways
Responsibilities
Coordinate industry exhibitions and trade fair campaigns, Manage marketing programs from start to finish, Optimize social media profiles and oversee digital communication plans, Act as brand custodian for marketing materials, Build brand loyalty through community management
Seniority
Mid-Senior Level (7-10 years experience)