Бренд-менеджер, Лейс, Москва Ленинградский пр.
Core
Define brand vision and execution roadmap to drive sustainable brand growth, manage P&L, and develop annual operational plans and marketing calendars.
Role type
Brand Manager
Builds
Brand strategy, innovation pipeline (product & package development), shopper marketing plans
Domain
FMCG / Retail
Deliverable
product features
Required skills
Brand strategy, P&L management, A&M planning, shopper marketing, data analysis, consumer insights, innovation management, calendar planning
Preferred skills
Leadership, cross-functional collaboration, time management, analytical and creative thinking
Technologies
PowerPoint, Excel, Nielsen
