Marketing Specialist
Core
Lead strategic direction and execution of the Chemist Discount Centre (CDC) marketing program to drive brand growth and commercial performance.
Role type
Senior Marketing Manager (Retail/Pharmacy)
Builds
Integrated marketing campaigns, catalogue programs, and member engagement initiatives for the CDC store network.
Domain
Retail / Pharmacy / Health & Wellness
Deliverable
product features
Required skills
Integrated marketing strategy, campaign and catalogue management, commercial acumen, stakeholder management, project management, analytical capabilities
Preferred skills
Experience in retail, pharmacy, FMCG, or consumer-focused environments
Technologies
None explicitly stated
Responsibilities
Develop and deliver CDC marketing strategy and integrated campaigns; Own the end-to-end marketing calendar and catalogue program; Partner with cross-functional teams to execute customer-focused initiatives; Analyse campaign performance and provide actionable insights; Lead marketing support for store network changes (openings, relocations, closures); Manage the CDC marketing budget and drive campaign adoption.
Seniority
Senior, hands-on IC
