VP of Marketing
Core
Lead and scale the marketing function for an AI-native property management company, driving brand positioning, demand generation, and long-term business growth.
Role type
VP of Marketing (C-Suite/Executive) (via careerplan.io/jobs/67-002-E5-F68-vp-of-marketing-at-daisy)
Builds
AI-powered property management platform for HOAs, co-ops, and condos
Domain
Real Estate / PropTech / AI
Deliverable
production ML models
Required skills
Strategic marketing leadership, team building and scaling, go-to-market strategy, brand management, demand generation, AI tool adoption, HubSpot/CRM expertise, budget management, executive partnership
Preferred skills
Experience in high-growth tech, builder mentality, hands-on execution in early-stage environments
Technologies
HubSpot, AI tools
Responsibilities
Own end-to-end marketing strategy, partner with CEO on vision and growth, build and mentor marketing teams, champion AI adoption, define brand presence, execute GTM strategies, optimize website as acquisition channel, manage inbound lead flow, establish KPIs, own marketing budget, advise leadership on brand and market positioning
Seniority
VP, strategic leadership & team building
