Senior Digital Customer Success Campaign Manager
Core
Design, build, and optimize targeted digital journeys and campaigns to guide customers from onboarding through activation, adoption, and growth, improving product adoption and reducing friction.
Role type
Senior individual contributor Digital Customer Success Campaign Manager
Builds
Scalable digital customer success programs and campaigns
Domain
Cybersecurity / SaaS
Deliverable
product features
Required skills
Lifecycle marketing, campaign strategy, analytics, A/B testing, cross-functional collaboration, customer journey mapping, data interpretation, content creation, marketing automation platforms
Preferred skills
Artificial Intelligence tools, cybersecurity domain knowledge
Technologies
Gainsight, Salesforce, Marketo, Outreach
Responsibilities
Design and launch digital customer success campaigns across the lifecycle; Build scalable customer journeys using content-led interventions; Identify customer signals and friction points; Translate insights into triggered programs; Draft and optimize customer-facing communications; Monitor program performance metrics; Use testing methods to improve campaign outcomes; Partner with Data, Product, and Operations teams; Build dashboards to track program health; Use AI tools to accelerate campaign creation and optimization.
Seniority
Senior, hands-on IC
