Senior Manager Subscription Growth
Core
Own commercial performance, lifecycle value, and subscription growth for premium Metro masthead portfolio (The Daily Telegraph, Herald Sun, The Courier-Mail, The Advertiser).
Role type
Senior Manager, Subscription Growth
Builds
Direct and app store subscription channels for premium news mastheads
Domain
Media, Digital Consumer Products, Recurring Revenue
Required skills
Subscription management, commercial strategy, lifecycle/value management, performance optimisation, data analysis, strategic growth planning, value proposition shaping, cross-functional leadership, team mentorship
Preferred skills
Experience in media/digital consumer products/app store ecosystems, AI tool utilization, creative asset review
Technologies
AI tools
Responsibilities
Partner with senior stakeholders to craft and execute growth strategies; Own performance tracking against targets; Shape subscription propositions and pricing architecture; Support annual budgeting processes; Scope and deploy targeted lifecycle communications and digital adoption initiatives; Lead cross functional project teams and build trusted relationships; Guide, mentor, and build a high-performing team
Seniority
Senior Manager, hands-on leadership with direct reports