Marketing Operations Manager
Core
Optimizing marketing processes, technologies, and lead flow to drive conversions and pipeline efficiency.
Role type
Marketing Operations Manager
Builds
Marketing automation workflows, lead management systems, and operational processes
Domain
B2B SaaS / Marketing Technology
Required skills
HubSpot CRM architecture, marketing automation, lead lifecycle management, marketing analytics, API/webhook integration, AI tool implementation, project management
Preferred skills
Monday.com, Zapier, N8N, Google Analytics, Salesforce, data visualization tools
Technologies
HubSpot, Monday, Zapier, N8N, ChatGPT, Claude, GenAI tools, APIs, webhooks
Responsibilities
Maintain HubSpot database health and object associations; design and optimize email nurtures and lead routing rules; analyze funnel performance and campaign metrics; oversee marketing technology stack and tool adoption; establish frameworks to evaluate team KPIs; deploy AI-powered tools and automated workflows
Seniority
Junior to Mid-level, hands-on IC